It's not often something at Target with stop me in my tracks and give me reason to pause. I try to blow through that place before one of my two timebombs blast. But Nick and Nora has changed that. My sister got these (below) for Zane in winter and they are the softest jammies any of us have ever had in this family. They have held their color and texture through a million washes and would probably last 10 kids if I dared such a number. And super bonus- Zane looked and felt like the president of the yaght club in them= so cozy and important. Not necessarily a priority for jammies, but an unexpected perk nontheless.
So they did all that right and then happen to bust these out recently: